White Paper release announcement:
Embedding Social Impact into Everyday Business | A Practical Guide.
In 2024, we brought together a group of leaders from business, government, nonprofits, philanthropy and academia to collectively search for solutions on how social impact can be mainstreamed into everyday business. A powerful strategy emerged: to leverage major points of interaction with society that companies naturally have through products, services, and infrastructure. We all use phones. We shop. We pay for goods. We use computers for work and school. We commute. We use media.
Could these everyday moments be transformed into opportunities to inspire greater responsibility?
We asked PwC Central and Eastern Europe to help us answer key questions:
- What is the role of business in advancing social impact?
- Is there a business case?
- How can companies catalyze change?
The findings, combined with expert insights from PwC industry leaders, have been compiled into a White Paper. We encourage you to download it to explore recommendations. To make it easier to navigate, we organized them by industries (finance, retail, etc.) and departments (marketing, procurement, IT, etc.).
What’s inside the white paper?
- Why this White Paper?
- Key principles of embedding social impact into everyday business
- Where are we as a region?
- The business case for engagement How can business catalyze changes? | Industries
- How can business catalyze changes? | Internal Departments
Why the white paper?
Advancing Central and Eastern Europe toward a more responsible, impact-oriented, and resilient future requires a joint effort of all stakeholders, including business, policy makers, civil society, media and academia. Companies are uniquely positioned to shape the culture, foster social engagement, and encourage responsible personal and professional decision making through their products and services that we, as consumers, use every day. These natural touchpoints with society, as well as existing processes and infrastructure can be leveraged to transform the region towards more responsible consumption, ethical practices, and informed choices.
The launch was accompanied by an online event featuring key sector voices. You can access the recording here: https://youtu.be/epq7CSdQ8jg.
To download the white paper, please go to: https://ceeimpact.org/white-paper-business/